Tastemade x Starbucks
Book Design / Art Direction / Illustration
Coffee:
Dawn to Dusk
Awards & Press
2017 GDUSA Print Design Award
Agency: Clever Creative
Photography: Fluid Frame
Design Lead: Schessa Garbutt
About
Viral content creator Tastemade partnered up with foodie influencers to craft, write, and shoot cold brew coffee recipes in creative and unexpected ways to create this gift-with-purchase for the Starbucks rewards program.
Our Solve
From art direction to illustration, I worked with Clever Creative to create a book that celebrates the art of brewing, dawn to dusk. We captured the artisanal side of both brands and brought Tastemade’s digital content into the hands (and kitchens) of a coffee-loving audience.
The Book
From end page patterns to a flexible layout system to illustrations, we provided the detailed-oriented work that it takes to create a custom recipe book.
